Once you open the Automated Email tab and click on "New Automation campaign", you will have to follow the steps described below:

Here, you go for “Trigger campaign when customer -> Performs another action -> Read article”

Narrow down the selection of people by choosing those with many or few sessions, many or few orders, or specific location – whatever makes sense for each campaign.

This series’ goal is to make them read more of your content to keep them engaged with the brand. So send them one of your best articles.

This one can have as many emails as you want because content is useful and doesn’t need to stop when they buy again.